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Results: 1 through 12 of 12 (0.016 secs)
You searched for: mediatype:movies AND collection:tobaccoarchives AND subject:"Sports Marketing"
[movies]Kool 1 Minute Races
Highlights of the Team Kool Green Indy Lights racing events in 1997.
Keywords: tobacco; cigarette; sports sponsorship; sports marketing; television
Downloads: 109
[movies]Team Kool Green: Kool Car Action 1998 Season
Footage with ambient sound of the Team Kool Green participating in racing events.
Keywords: tobacco; cigarette; sports sponsorship; sports marketing; television
Downloads: 138
[movies]"Life is a Highway" Harley Cigarettes Sales Meeting Video
Promotional video produced by Avrett, Free & Ginsberg showing Harley Davidson and other motorcycles, Western scenes, Mt. Rushmore, and young people engaged in leisure activities with soundtrack. No cigarettes in video.
Keywords: tobacco; cigarette; marketing; promotions; sports marketing
Downloads: 894
[movies]Polo Club/Virginia Slims Press Conference
TV News reports about the Virginia Slims world tournament move to Boca Raton Polo Club.
Keywords: tobacco; cigarette; sports sponsorship; advertising; television; sports marketing
Downloads: 53
[movies]The Kool Experience
Team Kool Green IndyCar race event for employees of Brown and Williamson in Louisville, Ky. This video contains 2 parts.
Keywords: tobacco; cigarette; sports sponsorship; sports marketing; tobacco industry employee
Downloads: 97
[movies]World of Events
Chronicles Philip Morris' sponsorship of sporting and entertainment events in 1993.
Keywords: tobacco; cigarette; event sponsorship; advertising; television; media advocacy; sports marketing; promotions
Downloads: 255
[movies]Philip Morris media training
Video of media relations training conducted for motorcyclists and Philipp Morris executives. Participants are filmed while role playing answering questions from the media about Philip Morris sponsorship of motorsport in Australia.
Keywords: tobacco; cigarette; sports sponsorship; sports marketing; youth; young adult smoker; athlete; public relations; promotions
Downloads: 247
[movies]Philip Morris Sponsored Events
Compilation of Philip Morris sponsored events, including Virginia Slims of Washington tennis tournament broadcast coverage and Virginia Slims fashion fun fair, highlights of the Marlboro Country Music tour and Benson & Hedges Invitational at the Dominion golf tournament.
Keywords: tobacco; cigarette; advertising; mass media; sports sponsorship; event sponsorship; female; sports marketing; promotional merchandise
Downloads: 286
[movies]World Events Revised for 1993; Revision #3
Promotional video about Philip Morris sports and event sponsorship in 1993.
Keywords: tobacco; cigarette; event sponsorship; advertising; television; media advocacy; sports marketing; promotions; sports sponsorship; Browse by keywords in UCSF tobacco industry videos
Downloads: 50
[movies]Tobacco Advertising - Two Part Series
ESPN SportsCenter special report on tobacco advertising, especially in auto racing.
Keywords: tobacco; cigarette; sports marketing; sports sponsorship; advertising; anti-smoking advocacy; television; Browse by keywords in UCSF tobacco industry videos
Downloads: 666
[movies]PM Action Update
Program for Philip Morris sales and marketing team covering topics on international advertising, package merchandising, and Marlboro auto racing.
Keywords: tobacco; cigarette; sports sponsorship; sports marketing; advertising; marketing; promotions; promotional merchandise; business activity; sales; retail outlet; cigarette packaging; cigarette brands; smoker behavior; television; international trade
Downloads: 114
[movies]Media Department Presentation [Parts 1-2]
Presentation by R.J.. Reynolds' media department for new employees in the brand management department. Management provides an overview of the organizational structure of the department and how other departments relate to it. Tom McCabe then discusses several media projects including advertorials aimed at the young adult smokers market segment, custom print vehicles sponsored by Reynolds, sports and mall advertising, and advertising aimed at the Black and Latino markets...
Keywords: tobacco; cigarette; advertising; marketing; promotions; cigarette brands; demographics; young adult smoker; African American; Hispanic American; male; female; suburban; public place; sports marketing; mass media
Downloads: 271
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